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2024-04-17 Donations and sponsorships
Lassonde helps drive innovation in the food world

Last year, we began our partnership with Esplanade Québec, whose mission is to support entrepreneurs who have decided to place social or environmental impact at the heart of their business model. To accelerate the socio-ecological transition, the organization catalyzes a community of entrepreneurs, innovators and organizations to collectively tackle Quebec’s social and environmental challenges. Since […]

2024-02-13 Products Awards and honors
Oasis and SunRype start the year on the right foot!

For the 2nd year in a row, Oasis was voted Canada’s most trusted juice brand in the 2024 Most Trusted Awards!1 The BrandSpark Most Trusted Awards recognize brands that consumers trust for exceptional service and quality products. Canadian consumers also voted Fruit to Go Fun Flavours as the Best New Kids Fruit Snack in the […]

2022-03-17 Donations and sponsorships
Lassonde launches campaign to combat food insecurity

Funds raised by the “1 JUICE 1 DONATION” campaign through its Oasis brand will be donated to La Tablée des Chefs MONTREAL, March 17, 2022 – In a context where economic inflation and rising fuel prices have an impact on the cost of food, the situation is becoming more difficult for some individuals and families. […]

2021-09-15 Sustainability Products
SunRype announces launch of recyclable paper straws

KELOWNA, BC (Sept 15, 2021) – Sun-Rype Products, a division of A. Lassonde Inc. (“SunRype”), a Canadian fruit-based food and beverage manufacturer, today announced that they have replaced plastic straws with recyclable, bendable paper straws on all SunRype 200ml single-serve beverage boxes in Canada. This includes all of SunRype’s 200ml 100 per cent juice, and […]

2021-04-28 Sustainability Products
Lassonde announces the introduction of new bottles containing 25% recycled plastic for its portion-size packages

Rougemont, Quebec, April 28, 2021 – Lassonde is proud to announce the launch of new bottles containing 25% post-consumer recycled plastic (rPET) for all its juice brands available in 300-mL portion-size packages in Canada. This change affects all portion-size bottles manufactured by Lassonde for the retail market and the food service industry, including such well-known […]

2020-09-09 Sustainability Products
A. Lassonde: First in Canada to launch paper straws and recyclable packaging for its Kiju and Simple Drop beverage products

Rougemont, Québec, September 9 2020 – A. Lassonde is pleased to announce that bendable paper straws will replace plastic straws in all 200-ml single-serve boxes of Kiju and Simple Drop Natural Spring Water products. This initiative marks a first-to-market in Canada and provides consumers with 100% recyclable packaging. Kiju and Simple Drop products are managed […]

2020-01-24 Corporate news Donations and sponsorships
A. Lassonde Inc. announces end of its sponsorship agreement with Montreal International Marathon

Rougemont, Québec, January 24, 2020 – A. Lassonde Inc. (Lassonde) announces that it has terminated its sponsorship agreement with the Montreal International Marathon which allowed the use of its Oasis brand. Over the past few years, the Montreal International Marathon has experienced a significant number of shortcomings in the organization and running of its races, […]

2019-11-15 Sustainability Products
Lassonde launches a portion-size Oasis juice carton with a paper straw—a first in North America

The products will be available exclusively at select St-Hubert restaurants and IGA grocery stores in Quebec. Rougemont, Quebec, November 15, 2019 – Lassonde Industries Inc. is proud to move forward with the commercialization of a 200-mL Oasis juice carton with a paper straw—a first in North America—as part of a market test aimed at introducing […]